September 2012


Stunning Gowns at the Emmy Awards!

Last night in sunny (not that we’re jealous…….) LA, the Emmy Awards took place, they are the Oscars for television shows and the ladies dress up just as much on the red carpet! We have had a look through all the fabulous images and picked our edit of the best dresses from the night. We particularly loved the above dresses worn by Kelly Osbourne, Christina Hendricks and Michelle Dockery, all super elegant and feminine. We noticed key colour trends of red, yellow and blue coming through strongly and these gorgeous... Read More


Today we are loving this video at Yumi HQ and HAD to share it with you! If you were a child of the 80’s like us then Fraggle Rock would have been essential viewing. So how brilliant is this? For their new single, ‘Do It Anyway’ Ben Folds Five have enlisted the help of the Fraggles! Enjoy this over your coffee break this morning!

Our New York Fashion Week Favourites!

Oh we do love when it’s fashion month! Every day we are treated to new collections from the world’s best designers, showcasing their Spring/Summer 2013 lines. First up is New York Fashion Week and we have already been treated to some highly covetable garments, here are our favourite shows so far…… We have to admit, we do have a soft spot for Marc Jacobs (above) who channeled the swinging 60’s with stripes, spots and checks but with his slick silhouettes, he gave the reference an updated feel. Rodarte (below) went a bit further back in time... Read More


Team Nepal Update

A few weeks ago we let you know about a cause close to our hearts here at Yumi (read more about it here). TEAM Nepal is a charity that we work with and their aim is to improve the lives of Nepalese children living in rural communities. Their ethos is, ”We believe that education is the most precious gift that we can offer. Education provides people with the tools they need to improve their own lives without always having to rely on others.” In light of this, we are delighted to... Read More

Getting to Know Yumi Junior Designer Debbie Green

September is fashion month! The four fashion weeks New York, London, Milan and Paris run back to back and reveal to us the trends for Spring/Summer 2013. To celebrate this fashion frenzy, we sat down with our Junior Yumi Designer, Debbie Green and talked to her about her life as a fashion designer and our current AW12 collection……… I remember always drawing clothes from a very young age – I loved using my Fashion Wheel (GREAT retro toy – refresh your memory here) and when I got a bit older... Read More


Fashion & Textile Children’s Trust

We would like to let you know about a new partnership we have with a fantastic charity – the Fashion & Textile Children’s Trust. Founded in 1853, they offer financial support to the children of people who work in any aspect of the UK fashion and textile industry including; womenswear, menswear, bridalwear, lingerie, hosiery, soft accessories and footwear.  So if you’re a mum, dad or carer and you work in retail, manufacture, design or wholesale, or manage your own business, they may be able to help your child, if help is needed.... Read More


Behind the Scenes at our Shoot with Model Comp Winner Megan McMinn!

A few months ago we ran a competition with Sapphires Models to find a fresh new girl to be the face of our Winter campaign. Our hunt found us the fabulous flame haired Megan McMinn (find out more about her in a little interview here) who was a complete star all day, never faltering and working each look we styled her up in! We shot the new images in a gorgeous town house in East London and had so much fun getting in the Christmas party mood in um, late... Read More