Denim Never Fails


Denim Never Fails

When in doubt, denim is always the perfect accompaniment to any outfit and our new season denim is no exception. For on-trend embroidered jeans, feminine day dress with ruffles, casual skirts and chic cover-ups, these are the denim styles your wardrobe can count on.

Yumi Girls

New Season Yumi Girl


New Season Yumi Girl

Brighten her wardrobe with our junior kid’s collection, Yumi Girl. This new season range is full of pretty tops, fun dresses, super soft knitwear and practical coats. In bright shades and exclusive prints, you’ll find everything she’s ever wanted and more!

Retro Traveller

Retro Traveller: Adventures Await


Retro Traveller: Adventures Await

Inspired by the adventures of a jet setting air hostess, our 'Retro Traveller' collection has everything you need when packing for your dream holiday. Filled with aquatic blues and vibrant reds, discover the selection of quirky patterns and landscape inspired prints it has to offer.

Discover Knitwear

Ahead Of The Curve


Ahead Of The Curve

Haven’t you heard? Curvy girls have more fun and our plus size and curve collection proves it. Available in sizes 18-24, our new season Yumi Curve range is filled with bright colours and unique prints waiting to be discovered.



We LOVE to see your style! Hashtag #LoveYumi your Yumi outfits on Instagram or Twitter and you could be featured here!

Delivery & Returns

We ship to addresses within the UK, ROI, USA, Canada, Spain, France, Germany, Andorra, Austria, Belgium, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, Gibraltar, Hungary, Iceland, Liechtenstein, Luxembourg, Malta, Monaco, Netherlands, Norway, Poland, Portugal, Romania, San Marino, Serbia, Slovakia, Sweden and Switzerland.

Delivery Costs & Times
Type When? How Much?
UK* Free Delivery on all orders over £100 2 - 3 working days Free
UK* Standard Delivery 2 - 3 working days £2.95
UK* Premium Next Working Day Delivery Next working day £4.95
European Delivery 7 - 10 working days £8.50
US Delivery 10 - 12 working days £11.50
Canada Delivery* 10 - 12 working days £8.50
ROW 10 - 12 working days £11.50

*Please note premium delivery is only available on orders placed Mon - Fri before 3pm. Premium deliveries will be delivered the next working day (not weekends) and excludes Northern Ireland and Scotland. Orders placed after 3pm will be processed as a standard delivery (2-3 working days).

*Northern Ireland and Scotland will be charged as UK but can take between 2 and 7 days to be delivered.

*All orders shipped outside of the EU may be subject to custom duties and taxes which are the responsibility of the customer.

  • We offer FREE RETURNS on all UK orders.
  • We will accept all returns within 14 days after the delivery date.
  • Refunds are only granted on items returned in their original condition, unworn and with labels attached. On styles with belts, the belt must be included in the return for the refund to be accepted so please remember to pop it in your returns package!
  • Refunds will always be refunded back to your original payment method.
  • We will pay the return shipping costs if you receive an incorrect or faulty item.
  • We will only pay the return shipping costs for one postage.
  • Please allow up to 10 working days for UK refunds to be processed and up to 15 working days on International refunds.
  • We are unable to accept any returns or exchanges for items bought in store or from our concessions.
  • If you do not have the returns documents you can exchange your unwanted item for a Yumi e-voucher to be used on
  • In the event that you are exchanging for a Yumi e-voucher without the returns documents, the value of the e-voucher will be given to the equivalent of the current items price on the